Africa Is a Country

"Rhythm like you've never seen before"

"Rhythm like you've never seen before"

By
Sean Jacobs

[youtube=http://www.youtube.com/watch?v=kMlKb1npzQ0&w=480&h=295]

I stand corrected, but no one mixes nationalism, tourism and sport in a feelgood cocktail quite like the South African advertising industry. Like in this TV commercial for South Africa’s national tourism authority, where Diski, a South African style of playing football–which in real life has only reaped bad results on the field–is roped into promote the 2010 World Cup.

It comes complete with dorky instructional video.

Further Reading

No one should be surprised we exist

The documentary film, ‘Rolé—Histórias dos Rolezinhos’ by Afro-Brazilian filmmaker Vladimir Seixas uses sharp commentary to expose social, political, and cultural inequalities within Brazilian society.

Kenya’s stalemate

A fundamental contest between two orders is taking place in Kenya. Will its progressives seize the moment to catalyze a vision for social, economic, and political change?

More than a building

The film ‘No Place But Here’ uses VR or 360 media to immerse a viewer inside a housing occupation in Cape Town. In the process, it wants to challenge gentrification and the capitalist logic of home ownership.